The State of Ecommerce Quizzes · Leaderboard

The best and worst quizzes
we've ever scored.

Out of 3,014 audited ecommerce quizzes, these twelve sit at the extremes. Same goal — wildly different execution. Every score below is real; click through to take the quiz or read the full audit.

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top score in the database
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lowest score in the database
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questions in the average winner
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questions in the average loser
🏆 Hall of Fame

The best-scoring quizzes

Short funnels (6–9 questions), strong product-match logic, and capture that doesn't strangle the experience. None of them are perfect — but they're the ceiling.

⚠️ Hall of Shame

The worst-scoring quizzes

Marathon funnels, maxed-out friction, and 95% of starters gone before the result. These are the most fixable quizzes in the database — the problems are structural, not creative.

Where Does Yours Land?

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Every quiz here was scored by the same model — overall, experience, business, friction, and projected drop-off. We'll run yours for free and show you exactly which list you're closest to.

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Source: live audit of 3,014 ecommerce quizzes across platforms · June 2026 · report links valid ~90 days OptimizeYourQuiz.com